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Emerging markets gold mine for Mincom

MINING software specialist Mincom said today its Eurasia division had signed contracts worth $A15...

Angie Tomlinson

The continuing globalisation of the mining industry, accelerated by the rapid growth in regions like Eastern Europe and Central Asia, has increased demand and competition for commercial software. Mincom said its success in these emerging markets demonstrated it had responded well to these demanding market conditions.

Mincom said it had completed an industry-first translation of its flagship products, Mincom Ellipse (an integrated enterprise asset management solution) and Mincom MineScape (an integrated solution for geological mine planning and modelling), into Russian.

Additionally, MineScape has been accredited for the calculation of reserves. Mincom's acquisition of Comlabs earlier in the year enhanced its mining solution as Mincom’s MineMarket Suite can now be offered as a single solution.

“The emerging markets are resource rich and the increased demand and strong commodity prices mean that improving productivity is essential while controlling costs to maximise margins. To keep productivity at an optimum level, the success of a mining organisation’s logistics function is crucial and the past 12 months serve as evidence of Mincom’s success helping customers to achieve this,” Eurasia president Allen Vaughn said.

“Mincom MineScape and Mincom MineMarket solutions have been well received in emerging markets due to our products’ deep vertical technical capability coupled with proven use in the mining industry. For example, we have sold Mincom MineScape software worth $A2 million in revenues globally this year alone.

“The vast distances and remoteness of many minesites parallel Mincom’s Australian heritage providing an opportunity for mining organisations to leverage our expertise to realise greater operational efficiencies and economic success.

“Mincom has been doing business in Russia for several years with offices in Moscow and St Petersburg. We work with the top Russian mining companies and to reflect our dedicated focus in the Russian mining market, we opened a new office in Northern Siberia in 2005 and appointed a dedicated Russian marketing manager in Moscow and added more staff to the Russian sales team.

“We will build on this success in 2007 moving into other Russian speaking countries such as Kazakhstan and continue exploring opportunities in Japan, China, Eastern Europe and Central Asia. We’ll also look to expand our strategy in the mining industry to our other key verticals such as utilities to leverage Mincom’s footprint in the industry, which in Australia has already gone through market reforms such as deregulation and privatisation.”

New contracts were signed with Norilsk Nickel, SeverStal, Ivanhoe Mines, Centerra Gold and Raspadskaya.

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